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17. Higher EI produces higher sales and income

Written by Rachel Green, Director, The Emotional Intelligence Institute, accredited user of the Mayer-Salovey-Caruso-Emotional-Intelligence Test (MSCEIT) and international leader in emotional intelligence coaching.

How emotionally intelligent are your sales team? It may not be a question you have focused upon before or you may have dismissed its relevance.

Research shows that higher levels of emotional intelligence can boost the success of sales professionals in both sales and income generation.

Considering their levels of emotional intelligence may be important and impact on your business.

Have you also considered that engaging your sales team in emotional intelligence training to enhance their levels of emotional intelligence may also benefit your business?

It might be the time to do this. Here's why.

Want to know what levels of emotional intelligence you have and identify areas of possible improvement and receive coaching from a top emotional intelligence coach? Sign up to have the MSCEIT conducted and receive coaching on your results. It could change your life - for the better. Click here to find out more.

Reason 1

In a study* conduced by Genos International in Sydney, they found that following emotional intelligence training over a 10 month period, improvements in emotional intelligence led to a 13% improvement in sales revenue, delivering approximately $6 for every $1 invested in the program. 

Reason 2

In research on emotional intelligence and leadership conducted by David Rosete at the Department of Psychology, University of Wollongong, Australia, it was found that "Executives who achieved superior business outcomes scored higher on the emotional intelligence ability test, and ... the ability measure of emotional intelligence (the MSCEIT™) predicted effective leadership over and above well-established workplace measures such as reasoning ability and personality".

Want to know how well developed or lacking your emotional intelligence is? Have the MSCEIT conducted and receive coaching on your results. Click here to find out more: www.theeiinstitute.com/professional-tests/mayer-salovey-caruso-emotional-intelligence-test-msceit.htm

Reason 3

After completing a one-day emotional intelligence course with Rachel, a carpet salesman, Jon Dunkley, wrote to us afterwards and said,

Just ONE WEEK after doing your first Emotional Intelligence course I've had record sales. I had $60,000 more sales in a week than I've ever had before. This is a great result! I applied what I learnt in the EI course and paid more attention to people's emotions and I managed my own emotions better. What a difference it made.

(This was back in 2004 so by today's prices would be a lot more).

This is only a brief sample of relevant research and information.

In conclusion:

The ability to be aware of and manage your own emotions and others' emotions has a direct impact on your sales results. 

Develop your own or your leader's emotional intelligence

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